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A strategic move has been made to shape Honda’s future in both the MotoGP and WorldSBK championships. Honda Racing Corporation (HRC) will continue to appoint 59-year-old Alberto Puig as Senior Advisor, responsible for the overall oversight of both the MotoGP and WorldSBK programs.
Puig’s Successful Management and New Role
At 59, Puig was appointed Team Principal of HRC in 2018, replacing Livio Suppo, and played a key role in Honda’s dominance during Marc Márquez’s era. Specifically, he oversaw the “Triple Crown” achievements, playing a critical role in the team’s success. Puig’s former Grand Prix racing background and his role in the Ducati ([/bikes/ducati-panigale-v4r]) transition was also noteworthy. During this process, Honda achieved significant progress, moving from “D” to “C” level with a victory and three podiums on wet tracks.
In his new role, Puig will continue to contribute to the shaping of young driver development programs. Furthermore, he will support Honda’s efforts in both the MotoGP and WorldSBK championships, assisting HRC with overall assessments of its two-wheeled activities alongside the management team and riders.
Puig’s Quotes
“I first took my first step onto the Padock in 1987 and since then I have worked with Honda as a racer, young driver coach, driver manager and team principal. I have experienced many positive and negative experiences during this process and all of them taught me how to work with riders, people and different situations. It was a life of leading from the front and now I feel that I am more suitable to see the overall picture of the talents.”
“I am very excited to use my experience in this new opportunity to contribute to the development of Honda HRC, riders and team employees.”
Forward-Looking Expectations
Puig’s new role could be a key milestone in Honda’s achievement of its strategic goals in MotoGP and WorldSBK. With his experience and vision, contributing to the development of young talents will directly influence Honda’s performance in future championship races.
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